Cointelegraph Moderates First Crypto Media Gathering at BlockShow Asia 2019

The pace of the crypto market's expansion would have been much slower without the contribution of dedicated media outlets.

Google searches for terms like "Bitcoin" and "Blockchain" skyrocketed in the last few years - alongside the spike in crypto prices.

Gathering high-profile crypto journalists and media representatives under the same roof for a collaborative effort turns out to be quite a challenge in today's competitive environment.

Despite everything, Blockshow Asia 2019 managed to organize a panel called Medialogue, which gathered top journalists from major media agencies covering crypto as well as public relations representatives.

The topics of the panel revolved around incidences of scam projects promoted throughout the media, as well as questions concerning revenue, which included topics such as advertising and sponsored content.

Other topics related to the evolution of the crypto space from Bitcoin to an entire ecosystem of digital assets and also about the specific types of content covered in various regions.

Attendees concluded that media is forced to rely on ads and sponsored content in order to thrive in such a fast-growing industry.

Public relations managers also bare a high degree of responsibility, as they act as an important intermediary channel between crypto projects and media.

The invitees debated the best ways that PR manager could share crypto stories with journalists, concluding that there were several justified approaches.

Interestingly, the audience suggested that the space needs a wire service, much like the Bloomberg Terminal, for the crypto industry.