Here's how Uniswap's token launch has driven SushiSwap to irrelevancy

During the course of the recent decentralized finance bull run, SushiSwap was one of the favored platforms amongst investors and farmers, as users could buy Sushi tokens and farm massive yields while also trading on a Uniswap-forked DEX. The platform took a major hit towards the end of the DeFi hype cycle and Sushi prices plummeted after the creator - who went by the pseudonym Chef Nomi - sold his entire stake in the project in one go.

The lethal blow to SushiSwap came about when Uniswap announced the release of the UNI governance token.

Ever since - despite its early success - SushiSwap has seen a relentless decline in its TVL, liquidity, and trading volume, which is now dwarfed by that of Uniswap.

SushiSwap was launched via a Uniswap fork that has been widely deemed a "Vampire attack."

"In Q3, Uniswap fended off a brazen"vampire attack" from SushiSwap.

SushiSwap forked the popular AMM, added $SUSHI as an LP incentive, and hatched a plan to port over Uniswap's liquidity.

After a successful launch, SushiSwap failed to retain liquidity.

This wasn't the end of SushiSwap's woes, as a general lack of interest, which was compounded by community drama, all came about just weeks before the launch of the UNI token.

Messari also notes that the TVL and trading volume on the platform nosedived following UNI's launch, which has resulted in SushiSwap only seeing 15% of the volume seen by Uniswap.

"SushiSwap's TVL and volumes dropped further once Uniswap launched its UNI token, eliminating one of SushiSwap's core value props. At the end of the quarter, SushiSwap was doing less than 15% of Uniswap volumes."